Everybody wants to save money. Nevertheless, most consumers are not willing to forsake their favorite products, entertainment, and travel choices. Effortless Savings gives them the solution: a simple and practical game plan to make substantial savings without compromising their lifestyle. Effortless Savings is perfect for readers at any income level or household size. Its strategies cover everything from grocery shopping to banking and credit card techniques. There are easy, painless methods to reduce telecom, insurance and home energy bills as well as tactics for cutting the costs of dining out, entertainment, vacations and auto maintenance. And whether shopping for clothing and household goods, or health and beauty products, Effortless Savings has a wealth of effective tips that can save the reader thousands of dollars. Currently being used by The University of New Brunswick (Canada's oldest English speaking university) for their Personal Financial Planning Course: BA 3421